Shoegazing at Stars

In his new memoir, Spaceships Over Glasgow, Mogwai’s Stuart Braithwaite describes his teen years in terms eerily similar to my own: waiting eagerly for The Cure’s Disintegration to come out, whiling away the summer skateboarding, waiting to see them on “The Prayer Tour” in 1989. I did all of those things. Our paths diverged when he started making music and I started making zines. When he picked up a guitar, I picked up a copy-machine. We still revere the power of music in the same manner though.

Pedal Power: Mogwai live. Photo by Leif Valin.

I’ve always thought of music as being romantic. It can take you from wherever you are to somewhere else in an instant. When I was a teenager, in particular, I romanticized about music and musicians endlessly. I’d daydream about how records were made and what the lives of those making them were like. The music itself would set fires in my imagination.

The son of Scotland’s last telescope-maker, Braithwaite was perhaps destined for a life looking beyond the limits, his head aflame with sound. Once armed with his first guitar and exposed to the post-punk noise of the Jesus and Mary Chain and Sonic Youth and the shoegazing drone of My Bloody Valentine and Ultra Vivid Scene, as well as the goofy goth of The Cure, of course, he was on his way to the stars.

Some of my old listening stats from Last.FM.

Mogwai is consistently one of my most-listened-to bands. Their blend of mellow prog, raging guitars, and soundtracky drama has held my attention for years. It’s no wonder they’ve scored several films throughout their nearly 30-year career. There’s a lot of slowly building tension and cathartic release. For a long time there were no vocals, and for a while after there were, I didn’t hear them. They were disguised, machine voices, awash in layers of guitar squall and feedback, vocoded beyond recognition.

Even with a space seemingly cut out for them by a family of description-defying groups, ready-made genres, and audiences lying in wait, some sounds still don’t seem to fit anywhere. When genre-specific adjectives fail, we grasp at significant exemplars from the past to describe new sounds. Following Will Straw, Josh Gunn calls this “canonization”: The synecdochical use of a band’s name for a genre is analogous to our using metaphors, similes, and other figurative language when literal terms fall short. Where bands sometimes emerge that do not immediately fit into a genre (I’m thinking of Godflesh, Radiohead, or dälek) or adhere too specifically to the sound of one band (e.g., the early 21st-century spate of bands that sound like Joy Division), we run into this brand of genre trouble.

Post-rock would seem to be just such a genre. Ever since Simon Reynolds posited the word as “perhaps the only term open ended yet precise enough to cover all this activity” in The Wire in 1994, there has been a post-everything-else. Sometimes it’s just lazy writing, sometimes it’s for marketing purposes, and every once in a while a genre has truly emerged alongside its parent designation. There seems to be very little consensus on exactly where rock crossed the line and became something else, but the desire to push rock past its limits has surely been around since those limits were established.

Even so, the roots of what has become post-rock run deep and in many directions, from previous genres like prog, ambient, jazz, industrial, techno, and Krautrock in general, to specific acts like CAN, Brian Eno, PiL, Jim O’Rourke, and others. Just when you think post-rock is too narrow a designation for the bands discussed, with one quick list, one sees how wide its waves crash. Jack Chuter’s 2015 book, Storm Static Sleep: A Pathway Through Post-Rock, goes as far back as the New Romanticism of Talk Talk and its separate ways before moving on to Slint and Slint-inspired rock.

If any band is worthy of its own genre, it is Slint: a band certainly more talked-about than listened-to. About such talking and genres as they emerge in writing, the media historian Lisa Gitelman writes,

As I understand it, genre is a mode of recognition instantiated in discourse. Written genres, for instance, depend on a possibly infinite number of things that large groups of people recognize, will recognize, or have recognized that writings can be for.

As both Straw and Gunn describe canonization above, Gitelman contends that genres emerge from discourse, the talked-about. Subsequently, we internalize them. They are inside us. She continues,

Likewise genres—such as the joke, the novel, the document, and the sitcom—get picked out contrastively amid a jumble of discourse and often across multiple media because of the ways they have been internalized by constituents of a shared culture. Individual genres aren’t artifacts, then; they are ongoing and changeable practices of expression and reception that are recognizable in myriad and variable constituent instances at once and also across time. They are specific and dynamic, socially realized sites and segments of coherence within the discursive field.

With all of that said, the brand of post-rock that I am drawn to owes more to Mogwai than to Tortoise (e.g., Explosions in the Sky, This Will Destroy You, Godspeed You! Black Emperor, God is an Astronaut, Kinski, Hovercraft, Flying Saucer Attack, and Mogwai themselves, of course). Where Tortoise tends toward a sparse shuffle and strum, Mogwai has a propensity for layers of bump and rumble. Structurally, if the former were a lattice partition, the latter would be a brick wall. This is not to paint Tortoise (and their brethren, June of 44, Rodan, Rachel’s, The Shipping News, et al.)—or Slint—out of the picture. One of my all-time favorite bands, A Minor Forest, owes at least some of their sound to Slint. Any band pursuing this aural area has to contend with the mathematics of Tortoise and Slint, the guitar textures of Mogwai and My Bloody Valentine, the orchestrations of The Cure and Radiohead, and the electronic experiments of Aphex Twin and Autechre, among others. There’s a there in there somewhere.

It isn’t all taken so seriously though. One look at the track list on any post-rock record, and you’ll see that. Mogwai’s “Like Herod” from Young Team (1997) was named for the mishearing of someone saying “lightheaded.” Incidentally, that song’s working title was “Slint,” pointing to a post-rock cross-pollination years before Slint’s David Pajo sang back-up on “Take Me Somewhere Nice” from Rock Action (2001), which was notably as far from Slint as they’d ever sounded at the time.

It would be remiss of me not to mention Happy Songs for Happy People (2003) and Mogwai’s latest, As the Love Continues (2021). The former has been my main going-to-bed record for almost two decades now, since I picked up the CD at Off the Record in San Diego the day it came out. The latter is not only their newest record, it’s one of their best. Almost 30 years on, they’re still pushing themselves and making their best music. Not bad for the son of a telescope-maker and his music-obsessed friends.

It doesn’t matter what you call it, but noting the gauziness of genre doesn’t necessarily negate the pursuit of classification. As radically subjective as music fandom can be, it’s nice to have some buoys floating about.


Further Reading:

Stuart Braithwaite, Spaceships Over Glasgow: Mogwai, Mayhem, and Misspent Youth, London: White Rabbit, 2022.

Jack Chuter Storm Static Sleep: A Pathway Through Post-Rock, London: Function Books, 2015.

Lisa Gitelman, Paper Knowledge: Toward a Media History of Documents, Durham, NC: Duke University Press, 2014.

Joshua Gunn, Gothic Music and the Inevitability of Genre, Popular Music & Society23, Spring, 1999, 31-50.

Jeanette Leech, Fearless: The Making of Post-Rock, London: Jawbone Press, 2017.

Simon Reynolds, Shaking the Rock Narcotic, The Wire, May 1994.

Will Straw, Systems of Articulation, Logics of Change: Communities and Scenes in Popular Music, Cultural Studies, 5(3), 1991, 361-75.

Alfred Jarry: Live Wrong

“A few decades ago, it became permissible for families to emigrate from the unincorporated areas of ‘reality’ into the science fictional zones,” reads the manual in Charles Yu’s How to Live Safely in a Science Fictional Universe (Vintage, 2010), and lately it’s been feeling more and more like we’re slipping into an adjacently possible dimension. Consider the following scenarios:

  • A man is imprisoned, accused of encouraging and enabling the digital distribution of audio and video amusements. All of his property is confiscated, his assets are frozen, and before his arrest, his house is raided by armed and jack-booted storm-troopers.
  • A man ends his own life, having been accused of distributing information he garnered from a source that didn’t care if he freely spread their knowledge.
  • A man is disgraced after winning a contest that tests athletic prowess through extreme endurance on bicycles. The competitors having been fed on-the-go with concoctions made to enhance their stamina. The winner of such a race also endures side-effects that include extreme self-absorption and hubris.

The latter of these is the premise of The Supermale, a novel set in the its own future (see Raunig, 2010), by author, poet, playwright, and cyclist, Alfred Jarry. Long one of my favorite eccentrics, his passion for cycling and pistols was matched only by his appetite for alcohol and absurdity.

Alfred Jarry portrait by Picasso

Unlike his contemporaries (e.g., Proust, Gide, Valéry, et al.), Jarry’s work hasn’t lent itself to widespread study in the same way that it has widespread influence. Among his admirers were Andre Breton, Antonin Artaud, Marcel Duchamp, and Pablo Picasso. He is most widely recognized for writing the absurdist Ubu plays and inventing the science of Pataphysics.

Simply put, Pataphysics is to metaphysics what metaphysics is to physics: It’s one level up. “Pataphysics… is the science of that which is superinduced upon metaphysics,” writes Jarry (1965), “whether within or beyond the latter’s limitations, extending as far beyond metaphysics as the latter extends beyond physics” (p. 21). He adds, “Pataphysics is the science of imaginary solutions, which symbolically attributes the properties of objects, described by their virtuality, to their lineaments” (p. 22). In what is perhaps the best example of the science applied, Dr. Faustroll, the pataphysician, even put together plans for the construction of a time machine (see Jarry, 2001, pp. 211-218). If there’s ever a scientific discovery that proves pataphysical, it’s sure to be time travel.

“Inhabitants of Universe 31 are separated into two categories, protagonist and back office.” — from Charles Yu’s How to Live Safely in a Science Fictional Universe

Alastair Brotchie’s Alfred Jarry: A Pataphysical Life (MIT Press, 2011) goes a long way to explore his life and lingering influence. Its alternating chapters — odd-numbered chapters covering anecdotal tales of Jarry’s twisted times, even-numbered ones documenting his biography proper — play on one of Jarry’s favorite tropes: the mirror or double. His life was his work was his life, and as Regent of the Collége de ‘Pataphysique, Brotchie has studied both very closely. And it shows: This bulky biography is the most complete chronicle of Jarry’s life available.

This proud picture of human grandeur is unfortunately an illusion and is counterbalanced by a reality that is very different. — Lewis Mumford

Bringing together Jarry’s life-long loves of alcohol, bicycles, and sex, The Supermale is an allegory of extremes. As Bettina Knapp (1989) writes, “The bicycle, the Perpetual Motion Food Machine, the dynameter, and the Machine to Inspire Love suggest a takeover by the very instruments designed to alleviate pain and suffering and facilitate daily living,” At the center of this collusion of bodies and machines lies the 10,000-mile race, an analogue to the real race of similar lengthy proportions — and to the extremes winners will go to win. Knapp adds, “Even more dangerous, perhaps, is the fact that machines increasingly cut people off from nature in general and from their own nature, in particular” (p. 28). If this story and its lessons haven’t damn near come true recently, then I’m reading it all wrong.

References:
Brotchie, Alastair. (2011). Alfred Jarry: A Pataphysical Life. Cambridge, MA: The MIT Press.
Jarry, Alfred. (1965). Exploits & Opinions of Dr. Faustroll, Pataphysician. Cambridge, MA: Exact Change.
Jarry, Alfred. (2001). Adventures in ‘Pataphysics: Collected Works I. London: Atlas Press.
Knapp, Bettina L. (1989). Machine, Metaphor, and the Writer: A Jungian View. University Park, PA: Pennsylvania State University Press.
Mumford, Lewis. (1934). Technics and Civilization. New York: Harcourt, Brace and Co.
Raunig, Gerald. (2010). A Thousand Machines: A Concise Philosophy of the Machine as Social Movement. New York: Semiotext(e).
Yu, Charles. (2010). How to Live Safely in a Science Fictional Universe. New York: Vintage.

Answering Machines

“Welcome to the world of Pinecone Computers,” Miles Harding (played by Lenny Von Dohlen) reads from a computer manual in Electric Dreams (1984). “This model will learn with you, so type your name and press Enter key to begin.”[1] Since the big-screen tales of the 1980s PC-era, the idea of machines merging with humans has been a tenacious trope in popular culture. In Tron (1982) Kevin Flynn (played by Jeff Bridges) was sucked through a laser into the digital realm. Wired to the testosterone, the hormone-driven juvenile geniuses of Weird Science (1985) set to work making the woman of their dreams. WarGames (1983) famously pit suburban whiz-kids against a machine hell-bent on launching global thermonuclear war. In Electric Dreams (1984), which is admittedly as much montage as it is movie, Miles (von Dohlen, who would go on to play the agoraphobic recluse Harold Smith in Twin Peaks, who kept obsessive journals of the towns-folks’ innermost thoughts and dreams) attempts to navigate a bizarre love triangle between him, his comely neighbor, and his new computer.

Theodore Twombly meets Samantha in Spike Jonze’s Her.

From the jealous machine to falling in love with the machine, the theme remains pervasive. As artificial-intelligence researcher Ray Kurzweil writes of Spike Jonze’s 2013 movie Her, “Jonze introduces another idea that I have written about […] namely, AIs creating an avatar of a deceased person based on their writings, other artifacts and people’s memories of that person.”[2] In the near future of Her, Theodore Twombly (played by Joaquin Phoenix) writes letters for a living, letters between fathers and daughters, long-distance lovers, husbands, wives, and others. In doing so, he is especially susceptible to the power of narrative himself since his job involves the constant creation of believable, vicarious stories. His ability to immerse himself in the stories of others makes it that much easier for him to get lost in the love of his operating system, Samantha (voiced by Scarlett Johansson), as she constructs narratives to create her personality, and thereby, their relationship.

Cognitive scientist Douglas Hofstadter calls our imbuing machines with more intelligence than they have—even when we know better—“The ELIZA Effect,” after Joseph Weizenbaum’s text-based psychoanalytic computer program, ELIZA. Hofstadter writes, “the most superficial of syntactic tricks convinced some people who interacted with ELIZA that the program actually understood everything that they were saying, sympathized with them, even empathized with them.”[3] ELIZA was written at MIT by Weizenbaum in the mid-1960s, but its effects linger on. “Like a tenacious virus that constantly mutates,” Hofstadter continues, “the Eliza effect seems to crop up over and over again in AI in ever-fresh disguises, and in subtler and subtler forms.”[4] In the first chapter of Sherry Turkle’s Alone Together, she extends the idea to our amenability to new technologies, including artificial intelligence, embodied or otherwise: “and true to the ELIZA effect, this is not so much because the robots are ready but because we are.”[5]

Virtual Girlfriend: “Knowledge Acquiring and Response Intelligence,” Kari 5.0.

More germane to Jonze’s Her is a program called KARI, which stands for “Knowledge Acquiring and Response Intelligence.” According to Dominic Pettman’s first and only conversation with KARI, as described in his book, Look at the Bunny, there’s a long way to go before any of us are falling in love with our computers. After interacting with a similar bot online, Jonze agrees. “For the first, maybe, twenty seconds of it,” he says, “I had this real buzz—I’d say ‘Hey, hello,’ and it would say ‘Hey, how are you?,’ and it was like whoa… this is trippy. After twenty seconds, it quickly fell apart and you realized how it actually works, and it wasn’t that impressive. But it was still, for twenty seconds, really exciting. The more people that talked to it, the smarter it got.” The author James Gleick comes to the conceit from the other side, writing, “I’d say Her is a movie about (the education of) an interesting woman who falls in love with a man who, though sweet, is mired in biology.” At one point in the movie, Samantha imagines the same fate for herself: “I could feel the weight of my body, and I was even fantasizing that I had an itch on my back—(she laughs) and I imagined that you scratched it for me—this is so embarrassing.” The dual feelings of being duped by technology and mired in biology sit on the cusp of the corporeal conundrum of what it means to be human, to have not only consciousness but also to have a body, as well as what having a body means.[6]

Mechanical Matrimony

Where some see the whole mess of bodies and machines as one, big system. Others picture the airwaves themselves as extensions. “Telepresence,” as envisioned by Pat Gunkel, Marvin Minsky, and others, sets out to achieve a sense of being there, transferring an embodied experience across space via telephone lines, satellites, and sensory feedback loops.[7] It sounds quaint in world where working from home is normal for many and at least an option for others, but Marshall McLuhan was writing about it in the 1960s, and Minsky and his lot were working on it in the 1970s.

Still others imagine a much more deliberate merging of the biological and the mechanical, postulating an uploading of human consciousness into the machines themselves. Known in robotic and artificial intelligence circles as “The Moravec Transfer,” its namesake, the roboticist Hans Moravec, describes a human brain being uploaded, neuron by neuron, until it exists unperturbed inside a machine.[8] But Moravec wasn’t the first to imagine such a transition. The cyberpunk novelist and mathematician Rudy Rucker outlined the process in his 1982 novel, Software. “It took me nearly a year to really figure out the idea,” he writes, “simple as it now seems. I was studying the philosophy of computation at the University of Heidelberg, reading and pondering the essays of Alan Turing and Kurt Gödel.”[9] Turing was an early inventor of computing systems and AI, best known for the Turing test, whereby an AI is considered to be truly thinking like a human if it can fool a human into thinking so. Gödel was a logician and mathematician, best known for his incompleteness theorem. Both were heavily influential on the core concepts of computing and artificial intelligence. “It’s some serious shit,” Rucker writes of the process. “But I chose to present it in cyberpunk format. So, no po-faced serious, analytic-type, high literary mandarins are ever gonna take my work seriously.”[10] In Rucker’s story, a robot saves its creator by uploading his consciousness into a robot.

NASA’s own Robert Jastrow wrote in 1984 that uploading our minds into machines is the be-all of evolution and would make us immortal. He wrote,

at last the human brain, ensconced in a computer, has been liberated from the weakness of the mortal flesh. […] The machine is its body; it is the machine’s mind. […] It seems to me that this must be the mature form of intelligent life in the Universe. Housed in indestructible lattices of silicon, and no longer constrained in the span of its years by the life and death cycle of a biological organism, such a kind of life could live forever.[11]

In the 2014 movie Transcendence, Dr. Will Caster (played by Johnny Depp) and his wife Evelyn (played by Rebecca Hall) do just that. Caster is terminally ill and on the verge of offloading his mortal shell. Once his mind is uploaded into a quantum computer connected to the internet, Caster becomes something less than himself and something more simultaneously. It’s the chronic consciousness question: What is it about you that makes you you? Is it still there once all of your bits are transferred into a new vessel? The Casters’ love was strong enough for them to try and find out.


Escape Philosophy

The essay above is an excerpt from Chapter 3, “MACHINE: Mechanical Reproduction,” of my book Escape Philosophy: Journeys Beyond the Human Body, which is available as an open-access .pdf and beautiful paperback from punctum books. It’s really quite good, but don’t take my word for it…

“An interesting read indeed!” — Aaron Weaver, Wolves in the Throne Room

Notes:

1 Steve Barron, dir., Electric Dreams, written by Rusty Lemorande (Los Angeles: Virgin Films, 1984).

2 Ray Kurzweil, “A Review of ‘Her’ by Ray Kurzweil,” Kurzweil.com, February 10, 2014.

3 Douglas Hofstadter, Fluid Concepts and Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought (New York: Basic Books, 1995), 158.

4 Ibid.
5 Sherry Turkle, Alone Together: Why We Expect More from Technology and Less from Each Other (New York: Basic Books, 2011), 24–25.

6 As Hayles notes, “when information loses its body, equating humans and computers is especially easy.” N. Katherine Hayles, How We Became Posthuman: Virtual Bodies in Cybernetics, Literature, and Informatics (Chicago: University of Chicago Press, 1999), 2.

7 See Marvin Minsky, “Telepresence,” OMNI Magazine, June 1980, 45–52.

8 See Hans Moravec, Mind Children: The Future of Robot and Human Intelligence (Cambridge: Harvard University Press, 1988). For another early example, see G. Harry Stine, “The Bionic Brain,” OMNI Magazine, July 1979, 84–86, 121–22.

9 Rudy Rucker, “Outer Banks & New York #1,” Rudy’s Blog, August 2, 2015.

10 Ibid.

11 Robert Jastrow, The Enchanted Loom: Mind in the Universe (New York: Simon & Schuster, 1984), 166–67.

First Friday Art Crawl

I have a collection of illustrations and logo designs up for the month of January at Reset Mercantile in Dothan, Alabama. This footage was shot on January 6, 2023 by Ryan Mills for Big as Life Media.

Some of these pieces are also available on Behance, but here’s the flyer from the show.

Reset Mercantile is located at 2407 Montgomery Highway in Dothan, Alabama. The First Friday Art Crawl is January 6th, from 5-8pm, but my drawings are up until the end of the month, so come through if you’re in the area.

Thanks to Justin April at Reset, Ryan at Big as Life, Mike Nagy, and everyone else for coming out.

The Wiregrass Local Podcast

This week I was a guest on The Wiregrass Local podcast with my dude Justin April. We talked about making zines, working on magazines, drawing logos, writing books, and other things we both learned growing up in skateboarding culture.

As mentioned in the podcast, for the month of January, I have a small collection of drawings and designs hanging at Reset Mercantile in Dothan, Alabama. The opening is this Friday, January 6th, from 5-8pm, during Dothan’s First Friday Art Crawl. Some of my pieces are portraits from Follow for Now, Vol. 2, some are pieces from Boogie Down Predictions, some are solicited and unsolicited illustrations and logos, and some are just random scribbles from the past few years. I’ve posted examples of my work on Behance.

Me and Justin April chopping it up live.

Reset Mercantile is located at 2407 Montgomery Highway in Dothan, Alabama. The First Friday Art Crawl is January 6th, from 5-8pm, but my drawings are up until the end of the month, so come through if you’re in the area.

Many thanks to Justin April at Reset and The Wiregrass Local for the opportunity, and everyone who’s come by to see my stuff.

Charles Mudede Recommends Boogie Down Predictions

Charles Mudede is a senior editor at The Stranger, “Seattle’s Only Newspaper,” and he’s recently started doing a video series called Charles Mudede’s Book Nook. He writes,

Because a big part of the only life I’ll ever have  is devoted to books, the best thing I can offer during this holiday season is a recommendation of five books you can read by a fake fire (like the one in my cottage) or gift those who happen to be close to your life or who you want to be close to your life.

In the third installment of the series, Charles recommends Boogie Down Predictions, a collection of essays edited by me and published by Strange Attractor Press. See the video below:

Many, many thanks to Charles and The Stranger for recommending this book. We worked very hard on it. Find out more and get your own copy.

[Video by Shane Wahlund.]

discontents zine

Some of my old zine-making friends (namely Patrick Barber and Craig Gates) and I recently decided to return to our roots and make a new zine!

Cover art by Tae Won Yu.
Cover printed by Patrick Barber.

Table of Contents:

Features:

  • Ceremony by Roy Christopher
  • STILL: A Tribute to Hsi-Chang Lin by Roy Christopher
  • Secret Bike-Riding Club by Cynthia Connolly
  • Chipping Shins by Greg Pratt
  • Drawing Lines by Andy Jenkins
  • Michael Cooper by Spike Jonze
  • James Ward Byrkit Interview by Roy Christopher
  • Two Poems by Peter Relic

Columns:

  • Preface: This is the pilot by Roy Christopher
  • UNSUNG: Unwound by Roy Christopher
  • BILF: Charles Yu’s Interior Chinatown by Roy Christopher
  • Music Ruined My Life by Timothy Baker
  • 1Q with Fatboi Sharif
  • Exit Interview: Marnie Ellen Hertzler

We only did 100 copies of the folded-and-stapled version, but you can still get it as a perfect-bound book.

HEADTUBE zine

In the early 00s, I was trying to pull together a lot of influences. HEADTUBE [.pdf] was my attempt to return to BMX zine-making while maintaining my other, newfound interests.

The original idea driving HEADTUBE was to unify the bicycle-riding attitude across styles. Cyclists, mountain bikers, fixed-gear heads, and BMX all have different styles and terrains, but there’s still a view they all share. That shared space was where HEADTUBE was going to live.

I started a website for it around the same time as this first issue, and I ran that pretty diligently for a few years, then I moved on to other things. I never made another print issue, so here is a .pdf of the only one.

15/51

Inspired by Brian Tunney and his zine Larry’s Donuts is Dead, I’ve been wanting to restage this photo from a year-book shoot in 1986. Though you can’t tell from the background, I went back to the same church parking lot where the original was taken and did the barhop again.

Tunney does this with famous BMX photos and spots from old magazines. Despite my impeccable fashion sense, this picture didn’t even make the yearbook!

Walk This Way

I was in the tenth grade when Run-DMC’s “Walk This Way” came out. I remember hearing it and feeling like something truly unique was happening. Raw, raucous, and rocking. It brought together fans of both traditional rock n’ roll and rebellious hip-hop.

Recently, I pitched the song to a book series specifically about individual songs, but they didn’t agree on the impact or the import of it. Well, while I was factchecking my memory, I found out there’s already a whole book about it! There’s no doubt it was a special moment in music, a new node in a burgeoning network of sound.

Notebook cover I made from the sleeve of Run-DMC’s Raising Hell (1986).

Aerosmith’s original version of “Walk This Way,” from their 1975 record Toys in the Attic, starts with a few measures of just the beat. It’s just the kind of clean drum beat hip-hop DJs scour recordings to find. With two copies of the record, one can loop it back and forth, providing a seamless backbeat to rap over. Run-DMC’s DJ Jam Master Jay had already been using the record in this manner.

In 1986, Aerosmith was in shambles. Their 1985 reunion record Done With Mirrors had not met the expectations of their fans or their label, and their personal lives were in decline due to persisting drug problems. Starting with singer Steven Tyler, they would all enter rehab over the next couple of years. If not, they knew they were likely over as a band. After rehab and collaborating with Run-DMC on “Walk This Way,” Aerosmith followed the song with a string of multi-platinum albums and Top 40 hits, entering the most successful era of their careers and becoming one of the biggest rock bands of the 1990s. It was a miraculous turnaround.

Though they hated the idea at the time, Run-DMC’s version of “Walk This Way” is a testament to the ear of their producer Rick Rubin. His production style, which he’d already used on previous Run-DMC records, as well as records for T La Rock & Jazzy Jay, the Beastie Boys, and LL Cool J, was credited as “reduction” instead of production. He stripped their sound down to its basic elements: boom-bapping 808 drums, classic-rock guitar riffs, the shouted voices of Reverend Run Simmons and Darryl “DMC” McDaniels, and the nimble cuts and scratches of Jam Master Jay.

As a nascent record label mogul and producer, Rubin was only getting started. The iconic sound he developed with early hits like “It’s Yours,” “Rock the Bells,” “(You Gotta) Fight for Your Right (to Party)” and “Walk This Way” keep him in demand to this day. He’s gone on to produce everyone from Public Enemy, Ghetto Boys, Sir Mix-a-Lot, and Kanye West to the Mars Volta, Metallica, Tom Petty, Johnny Cash, Lana Del Rey, and Adele, and he’s redone the reduced style of his early work on everything from Jay-Z’s double-platinum “99 Problems” (2003) to Eminem’s Grammy-nominated “Berzerk” (2013), even appearing in the videos for both songs.

Speaking of, the video for “Walk This Way” was as iconic as the song. It starts as a fight, with Aerosmith practicing loudly in one room, disrupting Run-DMC’s session next door. Run-DMC then turns up the volume on their equipment and launches into their version of “Walk This Way,” confusing the aged rockers. By the chorus, the wall is torn down (inviting more than a few interpretations), and the two groups are ripping through the song together. The video was even parodied in 1994 by the Jon Spencer Blues Explosion on their song “Flavor” which features Beck in the practice space next door.

For better or worse, “Walk This Way” also sparked the further mixture of rap and riffs, giving birth to collaborations between rap groups and rock groups and a start to acts firmly on the fence in between. Public Enemy and Anthrax covered PE’s “Bring the Noise” in 1991. The two groups even toured together that year. I saw them at the University of Alabama at Birmingham in a chocolate-and-peanut-butter package that also included Young Black Teenagers and Primus. In 1993, the infamous Judgement Night soundtrack featured collaborations between Slayer and Ice-T, Sonic Youth and Cypress Hill, and Dinosaur Jr. and Del the Funky Homosapien, among many other embarrassing pairings. And, as if reading “Walk This Way” as a blueprint to success, acts like Limp Bizkit, Linkin Park, and Rage Against the Machine also emerged in the 1990s.

“Walk This Way” was an unavoidable song and an undeniable hit, Run-DMC’s biggest, peaking at #4 on the Billboard chart. It was bigger even than Aerosmith’s original, which just broke the top ten. Run-DMC is one of the core groups of the first recorded era of rap music and hip-hop culture. They were successful and respected before and after this song, but they never saw heights like “Walk This Way.” The song was the nexus of several trajectories and the birth of a hybrid new life form that still stomps around today.